Impact Unlocked

image of donation process (for a animal welfare nonprofit)

Why Impact Needs Unlocking

The UK doesn't have a generosity problem. It has an activation problem.

Most organisations already have CSR strategies, ESG goals and charitable intentions. But without simple trusted ways for employees to take part, those intentions rarely translate into meaningful participation.

Impact Unlocked turns good intentions into credible, structured opportunities that employees genuinely engage with - through simple, credible activation.

CSR frameworks are widespread . Participation is not.

While many organisations talk about impact, most employees never receive a clear, trusted route to get involved. Impact Unlocked bridges that gap - aligning with your Corporate Social Responsibility goals while focussing first on real action.

The reality in the UK

Giving

Most business give nothing

75% of UK companies provide no charitable support - no giving, no volunteering, no in-kind contribution.

Trust

Trust is the biggest barrier

19% of non-donors say they avoid corporate giving because they don't trust where the money or effort goes.

Employees

Purpose drives loyalty

54% of UK employees feel more proud of their employer when it supports charities. For Gen Z, that rises to 63%.

Participation

Engagement remains low

Typical corporate participation sits around 14% - even where CSR policies exist.

Volunteering

Millions of hours go unused

Nearly 140 million volunteering hours are lost every year simply because opportunities aren't easy to access.

Choice

Employees want a say

72% of UK workers want input into which causes their employer supports - not top-down 'charity of the year'.

See how activation works

Pre-vetted opportunities

Pre-vetted charities and campaigns your employees trust and genuinely want to take part in.

EFFORTLESS ACTIVATION

Quick to launch, simple to run - with no additional workload for HR, Compliance or People teams.

Clear reporting

See who's taking part, what's working, and where to focus - without creating admin or complexity.

How it works

Effortless activation

Launch fundraising and volunteering initiatives without training, new systems or internal complexity.

Trusted opportunities

Every charity and activity is carefully selected for credibility, relevance and employee appeal.

Transparent reporting

Understand engagement clearly, without dashboards that create work but little action.

Our approach

image of a transportation seminar (for a mobility and transportation)

Founding partner invitation

Be part of the first wave

Join a small group of forward-thinking employers shaping a new standard for employee participation.

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Impact Unlocked is a membership-led employee activation programme built for regulated organisations. As a Founding Partner, you won’t just adopt a solution - you’ll help define how credible, scalable employee impact is delivered over the long term.

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This is not a short-term campaign. It’s a partnership designed around participation, governance and real-world results.

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Founding partner benefits

As a Founding Partner, you will receive:

Priority onboarding and hands-on activation support
- We work directly with you to design and launch your first programme.
Direct influence on how the programme evolves
‍- Your feedback shapes features, partnerships and future development.
Preferential long-term pricing
- Early partners secure favourable terms as the programme scales.
A visible role in setting best practice
- Be recognised as part of the organisations defining the future of employee-led impact.

We’re onboarding a limited group of founding employers this year to ensure every partnership receives hands-on support.

Apply for founding membership

Learn more